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What is the Best Protein Powder for Me?
October 31, 2018
Here at Nutra Naturals we often hear questions like: What is the best protein powder? How much protein do I need each day? What’s the best source of protein? And where can I find protein recipes?
If you’ve ever asked these, you’re not alone, and it can feel overwhelming to know which protein is right for you. That’s why we’ve created this guide to break down our entire protein range, explaining the differences, who each one is for, and their unique strengths. Whether you’re a fitness fanatic, a busy parent, a pregnant mumma, or someone simply wanting to support their daily nutrition, we’ve got a protein to suit your needs.
Why Do People Need Protein Powder?
Protein is one of the body’s most important building blocks and an important part of a balanced diet. It contributes to:
- Muscle maintenance and recovery
- Growth and development across life stages
- Bone and connective tissue health
- Daily energy and overall nourishment
- Normal hormone and enzyme function
A balanced diet with wholefood protein is always the goal, but life gets busy. That’s where protein powders — whether vegan, whey, or family-friendly, can help you consistently meet your daily needs.
Plant-Based Protein Powder
Plant proteins (pea, rice, hemp, soy, pumpkin seed, chia, etc.) are naturally dairy-free and vegan-friendly. Not all are “complete proteins,” but by combining sources you can get all 9 essential amino acids.
A complete plant-based protein with digestive enzymes and minerals, designed to support training, recovery and everyday nutrition.
A family-friendly plant-based protein with 17 vitamins and minerals, safe for kids (12 months+), pregnancy, and breastfeeding. A convenient option for daily nutrition.
Whey Protein Powder
Whey is made during cheesemaking when liquid whey separates from curds. There are two types that we use in our whey protein products; WPI and WPC. Both are made with quality New Zealand whey and free from unnecessary fillers, GMOs, and artificial additives.
Uses whey concentrate (WPC) with 23g protein per serve. Creamy, versatile and perfect for shakes, smoothies and baking.
Uses whey isolate (WPI) with 22g protein plus natural electrolytes. Light, refreshing, and easy to enjoy - a convenient option for post-workout or throughout the day.
Plant-Based vs Whey Protein
Whey protein → From dairy, contains all 9 essential amino acids naturally, high in protein per serve.
Plant protein → From plants, vegan-friendly, often blended to provide a complete amino acid profile
👉 Read our in-depth guide for the full breakdown: Whey vs Plant vs Collagen Protein
Animal-Based Protein (Collagen)
Collagen protein is derived from animal connective tissue and is a naturally occurring protein in the body. Collagen levels naturally decline from our mid-20s.
Bioactive Collagen Peptides + magnesium, designed to support muscle tone and everyday recovery. Unflavoured, versatile and easy to add to recipes. (formerly Collagen Build)
With FORTIGEL® peptides, vitamin D and calcium to support joint health, bone strength and mobility as part of a balanced diet.
Specifically formulated with Verisol Bioactive Peptides to support skin, hair and nail health as part of your daily routine.
⚡ While our Bone Broth concentrates aren’t “fitness supplements,” they also provide natural collagen protein to support overall nutrition.
The Benefits of Protein Powder
Eating the recommended amount/enough protein a day plays an important role in supporting overall nutrition and helping you feel satisfied from your meals.
Protein powders offer a convenient way to increase your intake, especially when life gets busy or your needs are higher. One of the key benefits of protein is its role in supporting muscle maintenance and recovery. When combined with a balanced diet and regular exercise, adequate protein intake helps support muscle function and overall strength.
Protein is one of the body’s essential building blocks. As a macronutrient, it’s required in larger amounts each day to support normal bodily functions. From maintaining body tissues to supporting everyday energy needs, protein plays a role across multiple systems in the body. Every cell relies on protein in some form, whether in muscles, skin, bones, or other tissues.
Product |
Benefits |
|---|---|
| Organic Whey Protein | 23g protein per serve from certified organic, pasture-raised NZ dairy. A creamy, versatile protein to support daily intake and muscle maintenance. |
| Protein Water | 22g protein from whey isolate + natural electrolytes. A light, refreshing option to support hydration and protein intake throughout the day. |
| Thriving Family Protein | A unique, family-friendly protein with 17 vitamins and minerals. Safe for kids (12 months+), pregnancy and breastfeeding. Supports growth, development and daily nutrition. Available in three delicious flavours. |
| Clean Plant Protein | Plant-based protein with 23g per serve plus digestive enzymes, probiotics, BCAAs and key minerals. Designed to support training, recovery and everyday nutrition. |
| Collagen Protein | Bioactive collagen peptides with magnesium to support muscle tone and recovery. Unflavoured, versatile and easy to add to recipes. |
| Collagen Joints + Bones | With FORTIGEL® peptides, vitamin D and calcium (50% RDI) to support joint health, mobility and bone strength as part of a balanced diet. |
How is Nutra Naturals Protein Powder Different?
The nutritional needs of each family member are always going to be different, so it’s only natural to want to find a protein powder for kids and a pregnancy-suitable protein powder to suit the individual nutritional needs of each person. Nutra Naturals protein have been designed to suit everything from active lifestyles to family-friendly nutrition.
Our non-dairy protein options use sprouted and bio-fermented pea protein, making them easy to mix and enjoyable to include in your daily routine. They’re complete plant proteins, providing all essential amino acids, and include a blend of vitamins, minerals, prebiotics and probiotics to support overall nutrition.
Oh, and not to boast, but our flavoured protein powders are the best addition to protein recipes and smoothies, goodbye grainy protein and that funky aftertaste.
Protein Recipes for the Soul
Our protein powders aren’t just for shakes, they’re a versatile way to nourish your body throughout the day. From protein smoothies and bliss balls to pancakes, slices and even desserts, every protein in the Nutra Naturals range can be used to create something delicious.
👉 Download our free Recipe Ebooklet for creative, protein-packed recipes to suit every lifestyle and every product in our range.
Which Protein is Best for Me?
Still unsure? Here’s a quick guide to help you decide:
Organic Whey Protein
Best if you want a creamy, versatile protein for muscle maintenance and recovery.
Protein Water
Best if you want a light, refreshing protein to support your protein intake and hydration throughout the day.
Clean Plant Protein
Best if you’re looking for a plant-based option with added nutrients for training days and everyday nutrition.
Thriving Family
Best if you’re looking for a family-friendly protein that’s safe for kids, pregnancy and breastfeeding, with added vitamins and minerals.
Collagen Protein
Best if you want an unflavoured, versatile protein to support everyday nutrition and include easily in food or drinks.
Collagen Joints + Bones
Best if you want a collagen-based formula with added nutrients to support bone strength and joint function as part of your daily routine.
Collagen Beauty
Best if you want a collagen-based option to support skin, hair and nail health as part of your daily nutrition.
✨ Pro tip: Many people combine proteins, for example, Clean or Whey for training, plus Collagen for recovery, mobility or beauty.
Have You Found The Best Protein Powder For You?
So, what’s the best protein powder for you? The one that suits your lifestyle and daily needs.
At Nutra Naturals, we’ve created a clean, functional range designed to make it easy to include protein in your everyday routine — whether for training days, family nutrition, or general wellbeing.
FAQs
How much protein powder is appropriate?
Protein needs vary depending on your age, activity level and overall dietary intake.
As a general guide, protein powders are typically used in single serves as directed on the product label to help support your daily protein intake.
Always follow the recommended serving size on pack and consult a healthcare professional if you are unsure about what is right for you.
Is Protein Powder Suitable During Pregnancy and Breastfeeding?
The entire Nutra Naturals protein range is suitable during pregnancy and breastfeeding. From Thriving Family to Clean Plant Protein, Organic Whey Protein, Protein Water and Collagen Protein, and Collagen Joints + Bones, our formulations are made from high-quality, wholefood-based ingredients with no artificial additives, synthetic vitamins or unnecessary fillers.
That said, every pregnancy is unique. Your body’s nutrient needs can change depending on your health, energy levels and stage of pregnancy. For this reason, we always recommend speaking with your healthcare professional before adding any supplement into your diet, even clean, wholefood proteins.
Thriving Family remains one of the most beneficial choices during pregnancy and breastfeeding thanks to its additional vitamins and minerals to support energy, immunity, growth and development.
👉 The bottom line: our whole range is safe, but it’s always best to check what’s right for your individual needs.
Are vegan protein powders a good option?
Vegan protein powders can be a suitable option for those following a plant-based diet or with dairy intolerances or specific dietary preferences.
They provide a convenient way to help meet daily protein needs as part of a balanced diet.
Our Clean Plant Protein is a complete plant-based protein designed for training days and everyday nutrition, with added nutrients to support general wellbeing.
Thriving Family protein is a family-friendly plant-based option with 17 vitamins and minerals, designed to support everyday nutrition for kids (12 months+), pregnancy and breastfeeding.
Is it okay to have protein powder every day?
Protein powder can be used daily as part of a balanced diet, depending on individual dietary needs and overall protein intake from food.
For most people, it’s simply a convenient way to help meet daily protein requirements, especially when wholefood sources alone are not enough.
We recommend following the serving instructions on the product label and incorporating a variety of protein sources across your diet, including wholefoods.
If you’re unsure about your individual protein needs, it’s always best to seek advice from a qualified health professional.
Is protein powder good for you?
Protein powder can be a helpful way to support your daily protein intake, especially if you don’t consistently get enough from food alone.
It’s commonly used alongside a balanced diet and active lifestyle to help meet everyday nutritional needs.
As with any supplement, quality matters — always check the ingredient list and choose options with minimal unnecessary additives or added sugars.

